Awarded to the product that has enhanced the existing messaging network by providing greater capacity, security, reliability or adds an additional application.
Messaging Application or Service: Public Sector/not for Profit
Awarded to the organisation that has used mobile messaging to the best effect by providing an effective information or feedback service, alerts or awareness campaign.
Messaging Application: Business
Judges will be looking for innovative and practical ways that enterprises have made the best use of mobile messaging in their business using this application.
Messaging Application: Consumer
Awarded to the company with the product or service that has best stimulated consumers to use mobile messaging.
Innovation in Messaging
For this category the judges are looking for what is new and in their opinion looks as though it has potential to make a difference to the world of mobile messaging.
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